Norway Expo 2012

Visual identity / Editorial design / Promotion

Norway has participated in the World Expo since its very beginning in 1851. The final assignment of Norwegian School of Creative Studies was to make a concept for the Norwegian pavilion of 2012, focusing on the fictive theme “Slow living – Clean living”. As a response, a concept was created emphasising the opportunity Norway has to create osmotic power, a unique renewable energy.

The design is kept simple and clean, including a descending graphical element throughout to reinforce the movement of
slow living.